Fragmented content
Services, regulations, notices and open data followed different logics and navigation patterns.
Detran-SP Digital Portal
Detran-SP serves millions of drivers and vehicle owners across São Paulo. The goal was a new public portal that puts licensing, vehicles, fines and driver’s license services one search away — with a personal “Meu Detran” dashboard and an information architecture citizens can actually navigate.
A vast catalog, hard to navigate.
Services, regulations, news and transparency content lived in separate structures. Citizens had to understand the bureaucracy to find what they needed, and many tasks still pushed them to in-person service points.
Public-sector scale
Every flow had to work for a broad, diverse audience on any device.
Accessibility first
Language, contrast and structure had to meet government accessibility expectations.
Map everything, then simplify.
01
Portal map
A complete information architecture of categories, services and content.
02
Mega menus
Desktop and mobile menus grouping services by citizen intent.
03
Meu Detran
A logged-in dashboard for license points, vehicles and pending debts, with a defined MVP.
04
Design system
Reusable service cards, category grids and content templates on ServiceNow.
Every service, one search away.
A welcoming home with featured services, main categories, news and FAQ; consistent service listings; and a personal dashboard that surfaces what each citizen needs to act on.
A clearer front door for the state.
One entry point
Services, information and transparency content unified under a single, searchable structure.
Built to scale
Templates and components let new services launch without new design work.
Digital by default
Journeys designed to keep citizens online instead of in line.