Diverse audience
From active employees to retirees, every screen had to be legible and forgiving.


Saúde Petrobras manages the health plan of Petrobras employees, retirees and their families. The project redesigned the beneficiary experience into a mobile-first app: virtual card, reimbursement previews and requests, financial statements, news and an accredited-network search.
Members dealt with dense regulatory content, many service types and an audience that includes retirees. Key tasks such as reimbursements and card access had to become simple without losing compliance.
From active employees to retirees, every screen had to be legible and forgiving.
Health-plan rules and tax information required precise, compliant wording.
Card, reimbursement, financial, network and ombudsman flows in a single product.
01
Inventory of portal services and feedback from the health-plan team.
02
Card, reimbursements and requests became the core of the home screen.
03
High-fidelity mobile flows for authentication, push, search and news.
04
A structured backlog of improvements gathered from business areas.
A personal greeting, quick-access shortcuts, the virtual card, recent reimbursements and requests — plus voice-ready search and a clear bottom navigation.


Card, reimbursements and requests available without calling support.
Large type, clear hierarchy and plain language for every age group.
A prioritized list of improvements for future releases.